Privacy Policy

Last updated: September 2026

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At Forest Edge Flowers, I respect your privacy and am committed to protecting your personal information. This Privacy Policy explains what information I collect, why I collect it, how it is used and your rights in relation to your personal data.

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Forest Edge Flowers is responsible for the personal information collected through this website and through enquiries, bookings and orders.

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Information I May Collect

When you contact Forest Edge Flowers, make a purchase, book a workshop, subscribe to flowers or make an enquiry, I may collect information including your:

• Name

• Email address

• Telephone number

• Billing and delivery address

• Order and payment information

• Delivery instructions

• Workshop booking information

• Wedding, funeral or event enquiry details

• Communications with Forest Edge Flowers

• Marketing preferences

• Technical information collected through the website, such as cookies or website usage information where applicable.
   

I only collect information that is reasonably necessary to operate the business, respond to enquiries and provide the products or services you request.

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How Your Information Is Used

Your personal information may be used to:

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Process and fulfil orders; arrange collections and deliveries; manage flower subscriptions and workshop bookings; communicate with you about an order, booking or enquiry; prepare bespoke wedding, funeral or event flowers; process payments; maintain appropriate business and financial records; improve my website and services; and send marketing communications where I have an appropriate lawful basis to do so.

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UK data protection law requires a lawful basis for collecting and using personal information. Depending on the circumstances, Forest Edge Flowers may process your information because it is necessary to fulfil a contract with you, comply with a legal obligation, pursue legitimate business interests, or because you have given consent.

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Marketing

If you choose to receive news, seasonal availability, workshop announcements or other marketing from Forest Edge Flowers, you can unsubscribe at any time.

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I will not sell your personal information to third parties.

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Sharing Your Information

Your information may be shared where necessary with trusted service providers involved in operating the business, such as website and ecommerce providers, payment processors, delivery/courier companies, email services and professional advisers.

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Only information reasonably necessary for them to provide their service will be shared.

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Some providers may process information outside the UK. Where applicable, appropriate safeguards will be used in accordance with data protection law.

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How Long Information Is Kept

Personal information will only be retained for as long as reasonably necessary for the purpose for which it was collected, including satisfying legal, accounting and tax requirements.

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Information that is no longer required will be securely deleted or disposed of.

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Your Rights

Depending on the circumstances, UK data protection law gives you rights concerning your personal information, including rights to request access to your information, correct inaccurate information, request deletion or restriction of information, object to certain processing, request data portability and withdraw consent where processing relies on consent.

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To exercise your rights, please contact Forest Edge Flowers.

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You also have the right to complain to the Information Commissioner’s Office (ICO) if you have concerns about how your information has been handled. The ICO requires privacy notices to explain these rights and how customers can raise concerns.

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Cookies

This website may use cookies and similar technologies to operate correctly, understand how visitors use the website and, where applicable, provide analytics or marketing functionality.

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Where cookies are not strictly necessary, appropriate consent should be obtained before they are placed on a visitor's device.

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Contact

For questions about this Privacy Policy or your personal information, please contact:

Forest Edge Flowers
Bransgore, New Forest
www.forestedgeflowers.co.uk